Digital ads were created with a darker version of the map which allowed for the text and logos to be overlayed.
Visitor's to Milwaukee's Intermodal Station were greeted with an illuminated version of the campaign.
Milwaukee Downtown: MKE It Back
This campaign was developed as part of the MKE branding campaign and this portion of the campaign was developed as the COVID quarantine began to lift. I illustrated an ever-changing map that would remind visitors of the many sights, people, places, landmarks and events awaiting them on their next visit to the lakeside city.